Mission Zasady: Principled Digital Marketing For Entrepreneurs
We are on a mission to help entrepreneurs find out why they are not ranking higher than their competitors on search engine results. Even better, we provide the tools and the know-how to do something about it.
Our tools and resources are designed to help you apply the four main principles that are common among all top-ranking websites. We are devoted to creating valuable digital marketing resources to end what we call “the digital marketing epidemic.”
The Digital Marketing Epidemic Is Costing Business Owners Millions
There is an epidemic spreading in digital marketing. More and more, digital marketers are ripping off entrepreneurs. We discovered how they are getting away with it.
As we see it, there are four main causes:
- Digital marketing can seem too complex for business owners to understand; therefore they feel like they have to hire a “digital marketing expert.”
- Unfortunately, digital marketers know their clients don’t understand digital marketing and they also know business owners have been told for many years they need to be doing digital marketing if they are going to succeed in business.
- So instead of helping businesses rank higher on search engines, digital marketers take advantage of the fact that it is difficult to detect what they are actually doing (or not doing).
- But many digital marketers don’t stop there—they are sly enough to send a confusing monthly report to make business owners feel like they are getting their money’s worth. Businesses end up spending thousands and thousands on “digital marketing” that never happened.
We are working hard to end this epidemic once and for all.
It Is Our Mission To Put An End To The Digital Marketing Epidemic
This plague has caused businesses to waste thousands of dollars on so-called “digital marketing.” How do we know this problem exists? We’ve experienced it firsthand, and our mission is to put an end to it. Learn how Zasady got started and who we are.
We believe digital marketing should be principled, transparent, and collaborative.
Our goal is to be the most helpful source of search engine optimization (SEO) and search engine marketing (SEM) information for business owners.
We provide free tools and guides to help you understand the right way to do digital marketing (whether you do it yourself or pay someone else to do it for you). Our free resources can ensure that you are not getting ripped off by your current digital marketing provider.
Check out our free website analysis tool to see if your website is performing the way it should to boost your ranking and get your site to the top of Google’s search engine results.
Are You Getting Ripped Off By Digital Marketers Too?
Do you pay $1,000+ a month for your website and so-called “digital marketing,” but you’re not exactly sure what you’re getting for it?
Many digital marketers will set up a website for you and charge thousands of dollars each month.
Sadly, all you may be paying for is a long report instead of effective digital marketing results.
If your digital marketer sends a confusing monthly report but you can’t see what they are actually doing and you are not getting results, our free resources can help you.
Our free website analysis tool can help you see if you’re getting ripped off and what to do about it. If you are not sure, you can apply for a free digital marketing consultation with one of our experts or download our free digital marketing guide to find out how to rank at the top of Google’s search engine results.
Search Engine Optimization Simplified
Search Engine Optimization (SEO) seems complex until you understand four simple principles that are common among all websites that rank high on Google.
Search Engine Optimization Guide
We simplify everything in our free SEO guide so it will be easy for you to detect what your digital marketing provider is hiding from you.
Our free website analysis tool will show you why your site is not ranking higher on Google. It will also confirm if your current digital marketing provider is ripping you off.
If you are not sure if your site is optimized for search engines, you can apply for a free SEO audit with one of our digital marketing experts or you can download our free SEO guide to learn how to rank higher than your competitors on Google.
Not Showing Up At The Top Of Google?
Is your site not ranking well on Google? Not sure what your digital marketing provider is doing for you? There are four things that every digital marketing provider should be doing to help you rank higher on search engine results.
These four principles are common among the top-ranking websites on Google.
With our free digital marketing tools, you can learn what’s missing on your site. (Even better, you can learn what to do about it.)
If you don’t know why you aren’t ranking higher than your competitors on Google, you can apply for a free digital marketing consultation with one of our experts. You can also download our free digital marketing guide to find out how to rank at the top of Google’s search engine results.
A Healthy Digital Ecosystem Contains Four Elements Found On Websites That Rank High On Google
You need a thriving digital ecosystem to rank at the top of Google. This means applying the four main elements used by websites that rank high on organic search results. Using these will create an automated source of traffic, leads, and sales. They will also help you beat your competition and push your site to the top of search engine results.
Web Design & User Experience Guide
We’ve simplified everything so you will understand how digital marketing works without complicated industry jargon.
(OK, there’s a little bit of jargon, but we try our best to explain digital marketing in plain English).
If you are not sure why your site isn’t ranking higher, you can apply for a free digital marketing consultation with one of our experts. You can also download our free digital marketing guide to find out how to rank at the top of organic search.
Are Your Visitors Leaving Without Becoming Customers?
Are people coming to your site without buying your products or services?
If you have hundreds of visitors on your site every month but only a small percent are turning into customers, you could have a “conversion” problem.
You could be losing a lot of business if your digital marketing provider does not follow the basic rules of conversion optimization and user experience.
Follow these simple steps to use marketing automation and convert more of your website visitors into customers.
If you don’t know why visitors are leaving, you can apply for a free conversion optimization audit with one of our digital marketing experts.
To find out why visitors aren’t making purchases, you can also download our free conversion rate optimization (cro) guide.
Do You Know How Many Customers You Are Getting From Your Website Every Month?
Have you set up Google Analytics and Conversion Tracking?
Do you know the cost of your digital marketing plan per new customer?
If your site isn’t tracking your visitors, leads, and conversions, you may be missing out on a lot of sales.
If you don’t know how many customers are coming to your website, stop wasting your marketing budget!
Follow these simple steps to make sure your analytics and tracking are set up the right way.
Download our free website & analytics tracking guide.
Website Analytics & Tracking Guide
Team Zasady (Who We Are)
Zasady is a group of entrepreneurs who help business owners find out why they are not ranking higher than their competitors on search engine results.
Even better, we have the know-how and tools to help you do something about it.
Our resources can help you examine and put into action the four main principles that are common among all top-ranking websites.
We are devoted to creating great content and valuable digital marketing resources in an effort to end what we call “the digital marketing epidemic.”
Far too many businesses are getting ripped off by digital marketing agencies and losing money in the process. We have experienced this firsthand and we are mad as hell!
Our mission is to end this epidemic by developing digital marketing resources to teach entrepreneurs how to get the best value out of their online marketing budgets.
You can learn more about our team here.
Want To Join Our Team?
Zasady is a different kind of company. We are a growing team of entrepreneurial digital marketing experts connected by technology with a common desire to help businesses of all size.
We think the old school “employee mindset” would fall short when looking out for the best interests of our clients.
As a result, each Zasady team member is a partner. This concept is one of our underlying principles for creating digital marketing strategies for entrepreneurs, by entrepreneurs.
As a result, our team is filled with people who can think like an entrepreneur to develop and implement the best digital marketing strategies that truly put each client’s needs first.
See what it takes to join our team.